💊 Why it's important to manage and deactivate trigger campaigns in marketo
Why Deactivating Triggers Matters 🚦 If you have more than 300 active trigger campaigns, your Marketo instance may slow down,…
Archives: Resources
💊 What Exactly Counts as a Visited Web Page in Marketo?
Ever wondered why your Marketo web page visit reports don’t always match up with other web analytics tools like Google…
💊 Unveiling the Power of Marketo Sales Insight: Transforming Leads into Success
Urgency & Relative Score: Your Compass to Navigate the Sea of Leads. As a community of forward-thinking professionals, it’s crucial…
💊 Understanding Nested Programs in Marketo
Nesting programs in Marketo can streamline your marketing efforts, improve tracking, and add flexibility to your campaign management. Here’s a…
💊 Understanding Cookie Consent Impact on Web Activity Tracking
Hey Operations Marketers! 👋 Ever wondered how cookie consent affects your web tracking in Marketo? Let’s break down the essentials….
💊 Understanding Boolean Fields
🔍 What are Boolean Fields? In Marketo, boolean fields are simple true/false (or yes/no) fields. They’re useful for capturing binary…
💊 The Two-Step Form in Marketo
Are you tired of watching potential leads slip through your fingers due to lengthy and cumbersome forms? The struggle ends…
💊 The power of Archiving old assets in Marketo
What is Archiving? 🗂️ Archiving is the process of storing old assets that you don’t need to use regularly but…
💊 Self-service Flow Steps solve five major limitations of Webhooks
Marketo’s Self-Service Flow Steps (SSFS) are an exciting upgrade from webhooks, addressing five key challenges marketers have faced for year….
💊 Making most of the Period of costs in Marketo
What is a Period Cost? 🏷️ Is the defined budget or amount spent on a program, which you add in…